AT&T To Kill Cingular Brand!?@*$!!

Tell me it ain't so! I leap on the cyber highway to AdAge.com, straight from the Haight...well, San Francisco, and learn that AT&T has plans to get rid of the inimitable little orange Cingular brand man in 2007. Noooo! That little brand represents cutting edge technology, at least to this Gypsy Queen Cab.

I agree with the folks at AdAge and the branding guru quoted in the article: "To give up Cingular is a mistake," especially in favor of AT&T, "my father's brand of telephony," said Jonathan Asher, president, Dragon Rouge USA, a branding and design consultancy.

Sometimes this Gypsy Queen thinks folks are just plain dumb!